Gabriel & Co. has released its annual “Fashion Book,” a magazine for retailers to use as a tool to connect with their customers.
The book features both new styles and best sellers but isn’t a catalog. Instead, it’s designed like a fashion magazine, with sections like “Look Great at Any Age,” “Which Gabriel Woman Are You?” and “Men’s Fine Jewelry.”
First published in 2015, each annual issue shows jewelry styles for the year ahead and offers interviews with fashion designers and articles on style.
This year’s book encompassing the end of 2022 and 2023 showcases models in clothing by Tommy Hilfiger and Rebecca Minkoff.
The theme for the 2022-2023 edition is “Ignite Your Spirit,” a nod to growth and rebirth after the difficult years of the pandemic.
“People now want to feel more connected to even the most basic actions of everyday life,” noted Gabriel & Co. Global Style Director Hal Rubenstein.
“They don’t want to wait for a special occasion to look their best. We now know each day is worthy of attention. Wearing jewelry that not only looks beautiful but feels like a natural expression of your personality is the smartest way to face the day.”
While the issue is out in time for the holiday season, its content is relevant year-round.
Andrea Bragg of Forsythe Jewelers in Hilton Head, South Carolina is a Fashion Book participating retailer who uses the magazine to give her customers gift-giving and styling ideas.
“We have been a part of Gabriel’s Fashion Book every year and have been delighted with the increase in sales and foot traffic to our store,” Bragg said.
“[It is] always well done and on point with fashion ideas on how to wear fine jewelry. The Fashion Book with its customized postcard included within the protective shrink wrapping for mailings to our customers proved to be highly successful.”
Gabriel & Co. Co-Founder Jack Gabriel added, “We are thrilled to share Gabriel & Co.’s reimagined Fashion Book for 2022. After what the world has gone through, we are proud of our evolving line of personal jewelry that continues to uplift and provide everlasting security and love.”
In the spirit of holiday giving, Gabriel & Co. is also focused on its latest charitable project under the umbrella of its Gabriel Love Foundation. Launched in 2016, the foundation has given hundreds of thousands of dollars to charitable causes, Gabriel & Co. said.
Each year the foundation sells jewelry as part of its “Stronger Together” collection to raise money for one of Jewelers for Children’s charity partners.
This year, it’s Make-A-Wish America’s turn. Gabriel & Co is selling its unisex “Strong Together” silver bracelet to benefit the organization.
Commenting on the Fashion Book and the Stronger Together bracelet, Co-Founder Dominick Gabriel said: “Giving fine jewelry ignites both the shopper’s and receiver’s spirits. The 2022 Fashion Book will ignite that spark and is a reminder to love and take care of those closest to us.
“As a family business, we live this mission daily and look forward to sharing it with the world by giving back to children in need.”