Shein and the rise of ultra-fast fashion | News

The Chinese clothing brand Shein was recently valued at $100bn (£78bn) – more than H&M and Zara combined. The company specialises in serving generation Z customers around the world the looks they see on social media at low prices. But it has not been without controversy.

Tech reporter Louise Matsakis

 

Shein: the unacceptable face of throwaway fast fashion | Fashion

Fast fashion is engineered to fit in with busy lives. Low prices invite low maintenance (cheaper and quicker to chuck than to launder and iron), low risk – or so it appears (buy in haste, no need to repent if it doesn’t look right), and the convenience is unrivalled